Startup weekend is a 48 hour experience where creatives, technologists, founders, builders, dreamers, and innovators come together to build new businesses in Omaha, Nebraska. 60+ attendees shared 20+ pitches at the start of the weekend. Participants formed teams centered around the best seven ideas and each built a tangible idea by the end of the weekend.

I collaborated with event organizers, Open Range, to build a fresh new brand for the event. The event logo seamlessly blends the S and the W together into a star that represents the concept of propelling ideas forward. We also ended up adapting the logo for their larger event, Startup Week!